Logo Redesign Questionnaire
Why are you doing this brand redesign now?
Are there any 'must haves' as part of the brand redesign?
Is there anything I should avoid?
In five words or less, can you summarize the feel of your company?
What are the values and/or mission statement for your company?
Do you want to use existing brand colors or a particular range of colors, or are there any colors you don’t want to use?
Is there a layout style you prefer? (Text-based or with a graphic incorporated into the text? A graphic separate from the text? Designed as a badge or emblem?)
Please add any additional information you feel is relevant here.